This is the first call for papers for the 12th Conference of the Academy of Wine Business Research, to be held in Dijon from the 7th to the 10th July 2020, hosted by the School of Wine & Spirits Business of Burgundy School of Business.  We are planning to accept papers in three streams:
1.Competitive papers: standard conference papers based on rigorous empirical research.
2.Extended abstracts, of up to 800 words designed to offer preliminary results/findings of a research project, or for research students who wish to present on their work before the results/findings have been fully analysed.  It is also suitable for for presentations which would have otherwise been a poster.

3.‘Big picture papers, designed to be allow researchers the chance to develop more reflective discussions based on a range of projects, rather than the, empirical results of a single research process.  They must be scholarly and rooted in research experience but can explore new possibilities, offer suggestions for new areas of research.

As well as wine, we want to have tracks on cider, spirits and beer – and would encourage contributions in these areas.   
We are hoping that there will be a special issue of the International Journal of Wine Business research devoted to the
best papers from the conference.
We are planning a range of exciting activities for this conference.  As well as the academic papers and a conference tour into the world-renowned Burgundy vineyards we are hoping to have round tables, a Doctoral Colloquium and an exchange session with the wine industry.  There will be the usual receptions and dinners, and a chance to taste some great Burgundy – as well as to eat some of the world-renowned Burgundian cuisine.  So we really do want to encourage you to submit a paper and seize the opportunity to visit our wonderful city and region.
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Attached you will find two documents.  One outlines in detail how to make a submission in one of the three streams.  The other is the formatted document to use for the submission.  If you make a submission please use this exactly as structured; this is essential to make the process of preparing the published proceedings as smooth as possible.
 
A website with further information will be up shortly – we’ll give you the address when it is ready, along with further details about the conference.
 
For all communications please use the following email address: awbr2020@bsb-education.com
 
Thanks for your interest – and we look forward to seeing you in Dijon.
 
Steve Charters                  Lara Agnoli                   Nikos Georgantzis
Conference Academic Committee
 
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