10th International Conference of the AWBR (2017)
Rohnert Park, California, USA
Full Conference Proceedings (PDF)
Full Conference Papers
9. Exploring duplication of purchase patterns between wine buyers residing in different regions (PDF)
Armando Maria Corsi, Hervé Remaud & Belinda Chiera
14. Supporting export programs under demand uncertainty through labelling postponement (PDF)
Mauricio Varas, Franco Basso, Susan Cholette, Alejandro Mac Cawley & Sergio Maturana
20. Philanthropy in the Global Wine Industry: An Exploratory Study Part 2: Cross-National Quantitative Analysis (PDF)
Sharon Forbes, Rosana Fuentes Ferández, Armand Gilinsky, Marc Dressler and Armando Maria Corsi
24. What Does Sustainable Wine Mean to Consumers? An exploratory Study in France and Italy (PDF)
Roberta Capitello and Lucie Sirieix
30. The Advertising of Burgundy Wine Since the Beginnings of Vinticulture (PDF)
Claude Chapuis
31. Burgundy’s vineyards during World War 1 (PDF)
Claude Chapuis
41. Location-specific advantages in the wine industry-from terroirs to territories (PDF)
Steve Charters & Jean-Guillaume Ditter
53. How consumptions occasions shape consumer preferences: a discrete choice experiment approach (PDF)
Armando Maria Corsi, Justin Cohen & Larry Lockshin
57. An Exploratory Classification of the Wineries in the DO Emporda (PDF)
Agustí Casas, Esther Subirà, Pilar Presas and Merce Bernardo
Abstracts
1. Do wine buyers purchase wine differently online versus in brick and mortar stores? (PDF)
Marguerite Higuet & Hervé Remaud
2. Factors influencing retailers’ decision to stock wine: Brand or region? (PDF)
Ann-Marie Azzurro, Larry Lockshin, Byron Sharp, Cathy Nguyen & Svetlana Bogomolova
3. Risk perceptions in the wine industry: An exploratory study in Northern Italy (PDF)
Diego Begalli, Roberta Capitello, Maria De Salvo & Barbara Gaudenzi
4. Vulnerability and resilience in New Zealand’s wine industry: A case study from the Marlborough region (PDF)
Nick Cradock-Henry & Joanna Fountain
6. Wine improves over time but what about wine revenue? The measurement of revenue inefficiency over time in the French wine sector (PDF)
Samah Jradi, Tatiana Bouzdine- Chameeva, Juan Aparicio & Miguel Hernandez
7. Will Austrian tax reforms send wine tourism packing? (PDF)
Albert Stöckl & Lena Schachinger
8. How country of origins compete and grow (PDF)
Giang Trinh, Armando Corsi & Larry Lockshin
10. Do people buy wine and beer differently in rural versus urban cities? (PDF)
Armando Maria Corsi, Dale F. Duhan, Jennifer Latch & Hervé Remaud
11. Consume less, consume better: the case of wine in moderation message (PDF)
Charlotte Massa & Sébastien Bédé
12. Doing business between two emerging economies: The entry and perspective of Brazilian wineries in China (PDF)
Natalia Carrãro Winckler, Jessica Moreira Maia Souto, Aurora Carneiro Zen & Daniela Callegaro-de-Menezes
13. Resilience in wine supply chains (PDF)
Mark M.J. Wilson& Sharon L. Forbes
15. Adaption Strategies of Bordeaux’s winemakers to face climate change (PDF)
A. Alonso Ugaglia, E. Giraud-Héraud, S. Pérès & Y. Surry
16. Sustainability and its impact on Chile’s vineyards (PDF)
Lionel Valenzuela Oyaneder, Daniel Moscovici, Juan Tapia Gertosio & Fernando Yanine
17. A toast… or toasted? Social-ecological exploration 0f wine regions, transformation and climate change (PDF)
Erin Upton
18. Doing but not believing. Why wineries engage in sustainability practices (PDF)
Nathalie Spielmann
19. Philanthropy in the global wine industry: an exploratory study part 1: Cross-national qualitative analysis (PDF)
Sharon Forbes, Rosana Fuentes Fernández & Armand Gilinsky
21. Teamwork in wine business education: a case of collaboration between the local wine industry and academia (PDF)
Virlena Croslety, Russ Paine, Sharon Wagner, Jeff Peterson, Ellen Brittan
22. The impact of marketing directors of entrepreneurial practices in North Carolina wineries
Pia A. Albinsson, G. David Shows & James Stoppard
23. Successfully marketing of organic wine: a qualitative analysis of producers and retailers (PDF)
Evelyn Pabst, Gergely Szolnoki & Roland Herrmann
26. Do wine judges give higher scores to wines made with less known grape varieties? (PDF)
Florine Livat & Hervé Remaud
27. 3rd party expert wine ratings and wine performance in the U.S. wine market: Who’s the fairest of them all? (PDF)
Christian Bushardt & Barry J. Babin
28. An exploration of tail dependence between Robert Parker and Neal Martin en primeur wine ratings (PDF)
Don Cyr, Lester M.K. Kwong & Ling Sun
29. Sustaining a market in the face of change: Bordeaux classified growth wines market (PDF)
Stephane Ouvrard & Ian Malcolm Taplin
32. The magnificent five of the Catalan far west (PDF)
Agusti Casas, Marieshka Barton & Daniel Rajmil
33. Georgian wine museum is making a strategic decision (PDF)
Tatiana Bouzdine-Chameeva & Natalia Velikova
34. Sula vineyard video case study (PDF)
Astha Sen & Armand Gilinsky
35. Niche construction and entrepreneurship in the wine business (PDF)
James A. Downing
36. An analysis of wine consumers’ environmental values, ethical concerns and health consciousness (PDF)
Liz Thach & Janeen Olsen
37. Profiling the luxury wine buyer in America (PDF)
Sophie Ghvanidze, Natalia Velikova & Tim H. Dodd
38. From non-drinkers to drinkers: the wine adoption journey and the key adoption factors among Chinese consumers (PDF)
Lishi Zeng, Gergely Szolnoki, Simone Mueller Loose, Larry Lockshin, Armando Corsi, Justin Cohen & Tatiana Bouzdine-Chameeva
39. Young Chinese consumers and their first wine experience (PDF)
Joanna Fountain & Zhu Mingfang
40. How can you improve the reputation of a territorial brand? (PDF)
David Menival & Stev Charters
42. German wine consumers and new grape varieties: A choice-based conjoint analysis (PDF)
Lucas Nesselhauf, Ruth Fleuchaus & Ludwig Theuvsen
43. Using data mining to classify terroir specific aromatic profiles of true-to-type wines from Burgenland, a district of Austria (PDF)
Wolfram C. Rinke & Albert F. Stöckl
44. The joy of wine: Exploring emotions on wine websites (PDF)
Christine Pitt, Emily Treen, Leyland Pitt, Jan Kietzmann, David Hannah, Richard Watson & Tek Thongpapanl
45. How wine marketers can use social media network analysis to assess, develop, and leverage their social media network presence: an example using the search term “penfolds” and the social media sites Twitter and Instagram (PDF)
David L. Dean & Sharon L. Forbes
46. Imagine that! Ad-induced telepresence for online wine applications (PDF)
Nathalie Spielmann, Kirsten Cowan, Clovis Griffart & Esther Horn
47. Considering the effects of perceived website personality on wine purchases in m-commerce and why gender matters (PDF)
Jean-Eric Pelet
48. The Wolfville Magic Winery Bus: profiles and segmentation of wine tourists in a nascent North American cool-climate wine region (PDF)
Donna Sears & Terrance Weatherbee
49. Culinary wine tourism: Exploring the theory of experiential consumption (PDF)
Guenter Schamel
50. Comparing purchase and experience motivated winery visitors (PDF)
Bonnie Farber Canziani
51. Does satisfaction trigger purchase: The case of winery visit experience (PDF)
Sébastien Bédé & Charlotte Massa
52. Wine tourism in the Côte Chalonnaise: An emerging destination (PDF)
Laurence Cogan-Marie & Joanna Fountain
54. More than wine. Analyzing the importance of terroir for different products in different markets? (PDF)
Lara Agnoli, Steve Charters & Valériane Tavilla
55. Wine store brands and consumer perceptions
Yosr Ben Tahar & Charlotte Massa
56. Counterfeit French wines: A review (PDF)
Benoit Lecat, Claude Chapuis & Joelle Brouard
57. An exploratory cluster analysis of the wineries in the DO Emporda (PDF)
Agustí Casas, Esther Subirà, Pilar Presas & Merce Bernardo
58. Relationship between business model and strategy in the wine industry: An exploratory study (PDF)
Ouvrard Stéphane & Spiga Antonio
59. Strategic foundations of Grand Curs (PDF)
Kjell Toften, Pierre Mora & Trond Hammervoll
60. Environmental effects on entrepreneurial thinking in the Northern California wine industry (PDF)
Armand Gilinsky, Jr., Robert Eyler, Sandra K. Newton & James A. Downing
61. Hot weather-cool drinks: Is day temperature associated with retail sales of alcoholic beverages (PDF)
Martin Hirche, Juliane Haensch & Larry Lockshin
62. The choice of adopting the “Rive” sub-appellation in the marketing the Prosecco sparkling wine (PDF)
Luigi Galletto, Luigino Barisan, Luca Rossetto & Vasco Boatto
63. The market of rosé wines in Italy: an hedonic price analysis on retail channel (PDF)
Luca Rossetto & Luigi Galletto
64. Eastern European wine industry’s two-prong approach to marketing (PDF)
John E. Hudelson
65. Wine trails in the Czech Republic (PDF)
Martin Prokeš
66. Profiling the new wine consumers in Poland (PDF)
Renata Schaefer, Liz Thach & Janeen Olsen
67. Does terroir matter for wine and wine destination marketing? The case of Greek wines and wine consumers (PDF)
Marianna Sigala & Maroula Dimopoulou
68. Country resources and competitive advantage in the international market: A study of the Brazilian wine industry (PDF)
Natália Carrão Winckler, Aurora Carneiro Zen & Frédéric Prévot
69. Shaping a wine territory and its development: The case of the Okanagan, British Columbia (PDF)
Malida Mooken, Jacques-Olivier Pesme & Roger Sugden
70. Using proximity theory to understand actor engagement in the French Wine Industry (PDF)
Jodie Conduit & Coralie Haller
71. Wine Tourism and Staff Training in a Novice Wine Region: The Case of Northern Virginia (PDF)
Jennifer L. Blanck, Laurence Cogan-Marie & Lara Agnoli
72. How do consumers shop wine online? An application of the Dirichlet model (PDF)
Stephan Kahl, Simone Mueller Loose & Armando M. Corsi