The International Wine Marketing Database & Wine Tourism Database, produced by the University of South Australia, is a bibliographic database that indexes and abstracts articles from published material on all aspects of the global wine industry.
- Source documents include : journal articles, books, government publications, research reports, statistical documents, and conference papers.
- Subject coverage includes : marketing, business strategies, supply chain management, consumer choice behaviour, branding, retailing, tourism, health, and export marketing.
Clients subscribing to the Wine Marketing database will now be able to access thousands of annotated references. Please read the terms of conditions guidelines (PDF 22kb – download Adobe Acrobat), before you fill out the subscription form.
Of the 6,000+ annotated references, many are available in full text. The rest are abstracts only; to obtain full text, contact your library.
For more information, contact Klaus Kilov.