10th International Conference of the AWBR

Conference Proceedings (PDF)

Full Conference Papers

9. Exploring duplication of purchase patterns between wine buyers residing in different regions (PDF)

Armando Maria Corsi, Hervé Remaud & Belinda Chiera

14. Supporting export programs under demand uncertainty through labelling postponement (PDF) 

Mauricio Varas, Franco Basso, Susan Cholette, Alejandro Mac Cawley & Sergio Maturana

20. Philanthropy in the Global Wine Industry: An Exploratory Study Part 2: Cross-National Quantitative Analysis (PDF)

Sharon Forbes, Rosana Fuentes Ferández, Armand Gilinsky, Marc Dressler and Armando Maria Corsi

24. What Does Sustainable Wine Mean to Consumers? An exploratory Study in France and Italy (PDF)

Roberta Capitello and Lucie Sirieix

30. The Advertising of Burgundy Wine Since the Beginnings of Vinticulture (PDF)

Claude Chapuis

31. Burgundy’s vineyards during World War 1 (PDF)

Claude Chapuis

Steve Charters & Jean-Guillaume Ditter

53. How consumptions occasions shape consumer preferences: a discrete choice experiment approach (PDF)

Armando Maria Corsi, Justin Cohen & Larry Lockshin

57. An Exploratory Classification of the Wineries in the DO Emporda (PDF)

Agustí Casas, Esther Subirà, Pilar Presas and Merce Bernardo

Abstracts

1. Do wine buyers purchase wine differently online versus in brick and mortar stores? (PDF) 

Marguerite Higuet & Hervé Remaud

2. Factors influencing retailers’ decision to stock wine: Brand or region? (PDF)

Ann-Marie Azzurro, Larry Lockshin, Byron Sharp, Cathy Nguyen & Svetlana Bogomolova

3. Risk perceptions in the wine industry: An exploratory study in Northern Italy (PDF)

Diego Begalli, Roberta Capitello, Maria De Salvo & Barbara Gaudenzi

4. Vulnerability and resilience in New Zealand’s wine industry: A case study from the Marlborough region (PDF)

Nick Cradock-Henry & Joanna Fountain

5. Investigating supply chain risks in the wine distribution network: Empirical evidence from China (PDF)

Yuan Yao & Jiajia Pan

6. Wine improves over time but what about wine revenue? The measurement of revenue inefficiency over time in the French wine sector (PDF)

Samah Jradi, Tatiana Bouzdine- Chameeva, Juan Aparicio & Miguel Hernandez

7. Will Austrian tax reforms send wine tourism packing? (PDF)

Albert Stöckl & Lena Schachinger

8. How country of origins compete and grow (PDF)

Giang Trinh, Armando Corsi & Larry Lockshin

10. Do people buy wine and beer differently in rural versus urban cities? (PDF)

Armando Maria Corsi, Dale F. Duhan, Jennifer Latch & Hervé Remaud

11. Consume less, consume better: the case of wine in moderation message (PDF)

Charlotte Massa & Sébastien Bédé

12. Doing business between two emerging economies: The entry and perspective of Brazilian wineries in China (PDF)

Natalia Carrãro Winckler, Jessica Moreira Maia Souto, Aurora Carneiro Zen & Daniela Callegaro-de-Menezes

13. Resilience in wine supply chains (PDF)

Mark M.J. Wilson& Sharon L. Forbes

15. Adaption Strategies of Bordeaux’s winemakers to face climate change (PDF) 

A. Alonso Ugaglia, E. Giraud-Héraud, S. Pérès & Y. Surry

16. Sustainability and its impact on Chile’s vineyards (PDF)

Lionel Valenzuela Oyaneder, Daniel Moscovici, Juan Tapia Gertosio & Fernando Yanine

18. Doing but not believing. Why wineries engage in sustainability practices (PDF) 

Nathalie Spielmann

19. Philanthropy in the global wine industry: an exploratory study part 1: Cross-national qualitative analysis (PDF)

Sharon Forbes, Rosana Fuentes Fernández & Armand Gilinsky

21. Teamwork in wine business education: a case of collaboration between the local wine industry and academia (PDF)

Virlena Croslety, Russ Paine, Sharon Wagner, Jeff Peterson, Ellen Brittan

22. The impact of marketing directors of entrepreneurial practices in North Carolina wineries

Pia A. Albinsson, G. David Shows & James Stoppard

23. Successfully marketing of organic wine: a qualitative analysis of producers and retailers (PDF)

Evelyn Pabst, Gergely Szolnoki & Roland Herrmann

25. If Parker likes it, what’s wrong with me? A critique of wine ratings as a psychological scaling (PDF) 

Denton Marks

26. Do wine judges give higher scores to wines made with less known grape varieties? (PDF)

Florine Livat & Hervé Remaud

27. 3rd party expert wine ratings and wine performance in the U.S. wine market: Who’s the fairest of them all? (PDF)

Christian Bushardt & Barry J. Babin

28. An exploration of tail dependence between Robert Parker and Neal Martin en primeur wine ratings (PDF)

Don Cyr, Lester M.K. Kwong & Ling Sun

29. Sustaining a market in the face of change: Bordeaux classified growth wines market (PDF)

Stephane Ouvrard & Ian Malcolm Taplin

32. The magnificent five of the Catalan far west (PDF) 

Agusti Casas, Marieshka Barton & Daniel Rajmil

33. Georgian wine museum is making a strategic decision (PDF)

Tatiana Bouzdine-Chameeva & Natalia Velikova

34. Sula vineyard video case study (PDF)

Astha Sen & Armand Gilinsky

35. Niche construction and entrepreneurship in the wine business (PDF)

James A. Downing

36. An analysis of wine consumers’ environmental values, ethical concerns and health consciousness (PDF)

Liz Thach & Janeen Olsen

37. Profiling the luxury wine buyer in America (PDF)

Sophie Ghvanidze, Natalia Velikova & Tim H. Dodd

38. From non-drinkers to drinkers: the wine adoption journey and the key adoption factors among Chinese consumers (PDF)

Lishi Zeng, Gergely Szolnoki, Simone Mueller Loose, Larry Lockshin, Armando Corsi, Justin Cohen & Tatiana Bouzdine-Chameeva

39. Young Chinese consumers and their first wine experience (PDF)

Joanna Fountain & Zhu Mingfang

40. How can you improve the reputation of a territorial brand? (PDF)

David Menival & Stev Charters

42. German wine consumers and new grape varieties: A choice-based conjoint analysis (PDF)

Lucas Nesselhauf, Ruth Fleuchaus & Ludwig Theuvsen

43. Using data mining to classify terroir specific aromatic profiles of true-to-type wines from Burgenland, a district of Austria (PDF)

Wolfram C. Rinke & Albert F. Stöckl

44. The joy of wine: Exploring emotions on wine websites (PDF)

Christine Pitt, Emily Treen, Leyland Pitt, Jan Kietzmann, David Hannah, Richard Watson & Tek Thongpapanl

45. How wine marketers can use social media network analysis to assess, develop, and leverage their social media network presence: an example using the search term “penfolds” and the social media sites Twitter and Instagram (PDF)

David L. Dean & Sharon L. Forbes

46. Imagine that! Ad-induced telepresence for online wine applications (PDF)

Nathalie Spielmann, Kirsten Cowan, Clovis Griffart & Esther Horn

47. Considering the effects of perceived website personality on wine purchases in m-commerce and why gender matters (PDF)

Jean-Eric Pelet

48. The Wolfville Magic Winery Bus: profiles and segmentation of wine tourists in a nascent North American cool-climate wine region (PDF)

Donna Sears & Terrance Weatherbee

49. Culinary wine tourism: Exploring the theory of experiential consumption (PDF)

Guenter Schamel

50. Comparing purchase and experience motivated winery visitors (PDF)

Bonnie Farber Canziani

51. Does satisfaction trigger purchase: The case of winery visit experience (PDF)

Sébastien Bédé & Charlotte Massa

52. Wine tourism in the Côte Chalonnaise: An emerging destination (PDF)

Laurence Cogan-Marie & Joanna Fountain

54. More than wine. Analyzing the importance of terroir for different products in different markets? (PDF)

Lara Agnoli, Steve Charters & Valériane Tavilla

55. Wine store brands and consumer perceptions

Yosr Ben Tahar & Charlotte Massa

56. Counterfeit French wines: A review (PDF)

Benoit Lecat, Claude Chapuis & Joelle Brouard

57. An exploratory cluster analysis of the wineries in the DO Emporda (PDF)

Agustí Casas, Esther Subirà, Pilar Presas & Merce Bernardo

58. Relationship between business model and strategy in the wine industry: An exploratory study (PDF)

Ouvrard Stéphane & Spiga Antonio

59. Strategic foundations of Grand Curs (PDF)

Kjell Toften, Pierre Mora & Trond Hammervoll

60. Environmental effects on entrepreneurial thinking in the Northern California wine industry (PDF)

Armand Gilinsky, Jr., Robert Eyler, Sandra K. Newton & James A. Downing

61. Hot weather-cool drinks: Is day temperature associated with retail sales of alcoholic beverages (PDF)

Martin Hirche, Juliane Haensch & Larry Lockshin

62. The choice of adopting the “Rive” sub-appellation in the marketing the Prosecco sparkling wine (PDF)

Luigi Galletto, Luigino Barisan, Luca Rossetto & Vasco Boatto

63. The market of rosé wines in Italy: an hedonic price analysis on retail channel (PDF)

Luca Rossetto & Luigi Galletto

64. Eastern European wine industry’s two-prong approach to marketing (PDF)

John E. Hudelson

65. Wine trails in the Czech Republic (PDF)

Martin Prokeš

66. Profiling the new wine consumers in Poland (PDF)

Renata Schaefer, Liz Thach & Janeen Olsen

67. Does terroir matter for wine and wine destination marketing? The case of Greek wines and wine consumers (PDF)

Marianna Sigala & Maroula Dimopoulou

68. Country resources and competitive advantage in the international market: A study of the Brazilian wine industry (PDF)

Natália Carrão Winckler, Aurora Carneiro Zen & Frédéric Prévot

69. Shaping a wine territory and its development: The case of the Okanagan, British Columbia (PDF)

Malida Mooken, Jacques-Olivier Pesme & Roger Sugden

70. Using proximity theory to understand actor engagement in the French Wine Industry (PDF)

Jodie Conduit & Coralie Haller

71. Wine Tourism and Staff Training in a Novice Wine Region: The Case of Northern Virginia (PDF)

Jennifer L. Blanck, Laurence Cogan-Marie & Lara Agnoli

72. How do consumers shop wine online? An application of the Dirichlet model (PDF)

Stephan Kahl, Simone Mueller Loose & Armando M. Corsi